NetAmbit

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NetAmbit is India’s most respected financial services distribution company with a pan-India presence catering to over 150 cities covering the length and breadth of the country. It has a highly profitable business model with strong distribution channels retailing a range of different products like Life insurance, General Insurance- Health Insurance, Motor Insurance and Travel Insurance etc., Mutual Funds and SIPs are also offered in this range. The company has pioneered the Direct Marketing Model which is now generically referred to as the ‘NetAmbit Model’ in the industry. NetAmbit has optimized this model to create efficiencies higher than any other player in the industry. The company caters to the largest section of population in India as compared to any other financial services company.

Channels

NetAmbit distributes financial products to its customers through several different channels. They are as listed below :-

Direct Marketing Model

The direct marketing or ‘hub and spoke’ model has been NetAmbit’s mainstay since its inception. The company has over time perfected processes around this model to the extent that it is generically known as the ‘NetAmbit Model’ in the insurance and financial products industry.

The direct marketing team operates out of centralized centres in Noida, Delhi, Bangalore, Chennai, Mumbai and Kolkata. Leads generated by this team are then serviced by field agents in over 150 cities across the country, offering customized products according to the customer’s needs.

This model has a built capacity of over 3500 workstations and 800 field executives across India. Back end operations for the entire country are handled centrally from the corporate office in Noida.

Branch Network

NetAmbit operates independent sales teams directly from 34 branches pan-India. This is hence also referred to as the Branch Network Model. This team creates and converts their own leads and is instrumental in setting up the NetAmbit brand in the minds of out consumers. The channel is also supported by the direct marketing strength in order to optimize business and increase efficiency.